10 Reasons Why Procrastination is a Superpower


First, I need to address the elephant in the room.

After I post this here's what many comments and tweets will immediately say:

"I want to read this but I will put it off until later."

Or some variation on that. It's a joke. They are procrastinating!

It's kind of funny. But if everyone is thinking of the same joke, it loses some of its humor.

If everyone is buying houses at the same time, the price of houses will go up too high and nobody will make any money.

If everyone is writing a book about Donald Trump, everyone will get sick of books about Donald Trump. I know I am sick of the books, posts, tweets, etc. because most of them are not saying anything new and unique.

Words have value. If the supply is too much or demand is too low then words have less value.

The way someone values words is if the sayer of the words is saying something truly unique, that hasn't been said before.

I often procrastinate.

For a long time I was upset at myself. Why can't I work on what I want to work on?

The answer is: because maybe deep down the task I am procrastinating on is no good for me.

Procrastination is the body and mind's way of telling you that you need to focus on another task. It's like this secret guide that points the direction to what is really important in life.

You have to trust that instinct and good at listening to it.

My life is better if I use procrastination as a mutant super power instead of something to be afraid of.

There's a danger: I can just do nothing. And there's nothing wrong with nothing.

But I was talking to a very successful friend of mine the other day who is a bit depressed because he is procrastinating on something very important to him.

I told him of advice I once got when I was out of a job, had no prospects, and was very depressed. So depressed I could barely get out of bed in the morning.

"Just do one thing every day." It doesn't have to be a big thing. It doesn't have to be life changing. Just do one thing. Get into that practice.

So I did. I started applying for at least one job a day. I started writing every day. I would have ideas every day and try to send one email. And so on. I used the techniques in this graphic to make procrastination work for me instead of against me.

And then it really did become like a super power. It would focus me on all the other things that were really important to me other than the task I thought I should be doing.

And then some of my activities would intersect with each other. Sometimes this new intersection would make me more capable of doing my original task.

What does my small and stupid brain know about what I should be doing? I trusted the procrastination to guide my shaky and sad hands across the landscape of my life.

And I did that "one thing". Every day. It added up. It multiplied. It made me friends. It built my network. It made me creative. And procrastination continues to guide me still every day.

Now...check out the tweets after I post this. I guarantee many people will make the joke I wrote about above.,

That's ok. They are procrastinating also.

I try to think of myself as a magician. What magic will pop out next that will surprise everyone.

Ideas for a world out of balance… sent straight to your inbox!

My goal is to deliver to you a fresh perspective…

Something to help you make sense of the chaos.

Sign up below for Altucher Confidential, my tell-all FREE weekday e-letter.

By submitting your email address, you will receive a free subscription to Altucher Confidential. This daily investment newsletter delivers free independent financial forecasting and commentary along with carefully selected products and services that we think might interest you. We will not share your email address and you can unsubscribe at any time. Privacy Statement.

By the way, if there really were an elephant in the room, why do we always need to address him?


Make a list right now of 10n things you can do that will make you feel productive. This is your “Plan B”. When you procrastinate, stop doing Plan A and do anything from Plan B. This will compound over time, making you the most productive person on the planet.


There’s a cognitive bias called “Sunken Cost Fallacy” that applies to procrastination. When we put time (or money) into something, our brains feel like, “OK, that’s it. Now I have to finish this.”

But it’s just not true. We don’t have to finish anything. Always be willing to CHANGE PLANS if your body is telling you this plan is no good.


In the Neil Gaiman graphic novel, “Black Orchid”. There’s a superhero, the Black Orchid, that stars in the comic book. But right in the first few pages she is shot and killed. And that’s it. She doesn’t come back. What a genius thing. To kill the hero in the beginning. When procrastinating on a task JUMP to a different part of the task and start there.


Hemingway would end a writing session while in the middle of a sentence, or paragraph. Hen he would be more excited to start up again when he came back. GIVE YOURSELF A CLIFFHANGER so you are excited to get back to work.


Chris Rock goes to “The Laugh Factory” in my home town of New Brunswick, NJ and takes some crumpled notes and just starts reading them in his regular voice.

If people start to laugh at a joke, he knows he has something that can be developed. If people don’t laugh, he throws that joke away. He experiments with 1000’s of jokes. He keeps ones that work. If I am working on a project that is stagnating. I back up the experiment. Experimenting is how all of the greatest inventions and creative works in the history of mankind have been achieved. And procrastination is the perfect excuse to experiment.


I have to make a list of ideas for a project I’m working on. I’m putting a lot of pressure on myself to come up with good ideas. So I was procrastinating. IF you can’t come up with good ideas, come up with bad ideas. Bad job, good job, it doesn’t matter. The key is: DO.


When I am procrastinating on a book I take a step back and STOP THINKING about the whole book. I just try to outline what I want to accomplish with the exact page I’m working on. The process is:

  • Find a smaller task within the bigger task.
  • Outline it.
  • Move on. Come back later.


Always surprise! The thing with procrastination is often I am bored with what I am doing. If something is not interesting to me, I have a hard time finishing it. The human brain craves possibility. Procrastination strives for certainty. SURPRISE YOURSELF more frequently. And the clues to your procrastination will unveil.


I often GET INSPIRATION by reading. I can never underestimate the ability to absorb someone else’s life by reading about it. I’m a vampire sucking out their knowledge and making my brain more powerful. This gives me fuel when I procrastinate.


If you feel procrastination is becoming a habit, then TAKE A STEP BACK and change your life. Whenever I’ve been deeply unhappy in my life, I play games. I play games all day.

Games improve brain functions (spatial reasoning, problem solving, etc.) They improve your ability to deal with failure, and learn from mistakes.

The human body evolves to “play” as a practice for hunting. It is incredibly valuable to play.

Let me send you my best (and most controversial) stuff…

I’ve spoken to some of the top innovators, investors and peak performers in the world…

And I’d like to share what I’ve learned, and continue to learn, for free.

Every weekday, I’ll send my latest stories, ideas and exclusive interviews straight to your inbox.

Sign up below for Altucher Confidential, my FREE e-letter.

By submitting your email address, you will receive a free subscription to Altucher Confidential. This daily investment newsletter delivers free independent financial forecasting and commentary along with carefully selected products and services that we think might interest you. We will not share your email address and you can unsubscribe at any time. Privacy Statement.

  • KrateBay

    Thanks. I needed that. I’m exactly where you were in paragraph 18. Cushy executive-level job – poof! (But leadership was abysmal, and I hated job because of that.) I’ve been moping for two months, scared of reinvention, but this post gave me hope. I’m actually way ahead, because I meditate, exercise & journal almost every day. I just need to add one more thing – reaching out on jobs – and things will be better. Found you, and this post, via Recode podcast – first-time listener. Exactly the tonic for today. Thanks again.

    • Quantella Owens

      Is another job what you really want? Or are you interested in controlling your work life for the rest of your career? Can you please answer a few questions for me regarding your past job/work and experience looking for a new position? I’m irongirl1 on keybase.io. I don’t do social media and I’m starting an agency aimed at transitioning workers. Thanks in advance.

  • Jonny Graham

    excellent piece james loved it and shared it .

  • Ted Scarborough

    “Never put off till tomorrow what may be done day after tomorrow, just as well”
    -Mark Twain

  • Bad job, good job, it doesn’t matter. The key is: DO.

    I agree. It makes me think about how it’s said that kids learn a new language easier than adults. I’m not so sure. Kids succeed in new languages because they move forward and are not worried about making mistakes. Good or bad; they just do. Adults think to much, worry about others’ opinions, and hesitate themselves into a frozen limbo. In other words, they don’t do. Languages are just one example and they provide great benefits: https://goo.gl/fxNpJH We need to learn to just do and improve as we go. We’ll thank ourselves later. Thanks for the interesting article.

  • Airton Giongo

    Fine text, James! You really got to the point. You found the core problem and worked it out.

  • Virginia Reeves

    Surprise yourself, experiment, do bad things, and quit when it’s not right. All the points are so valid – these are my favorites. Thanks James.

  • Alex Epstein

    James, do you feel a subconscious desire to eat pork, when you procrastinate? If not, why the filename of the pic is porcrastinations-info-james-altucher.jpg?

    Just kidding. I love your post.

  • Nicole Lowe

    Thank you for this post! It’s exactly what I need right now. I’m procrastinating on writing my scholarship essays (Why? Do I hate free money?) but this is exactly what I needed to read while I was putting off studying for my finals. :)

  • Mak­e residual profit on weekly basis… It’s an amazing part-time work opportunity for anyone… The best part is that you can work from your home and start making from 100-2000 dollars every week … Apply for the job now and get your first paycheck by the end of this week……. learn by clicking here how to do it right now