AMZN or AAPL?–@ChicagoYak

Warren Buffett says that if a company is still going to be here 20 years from now then it is probably a good investment (this isn’t always true: Kodak, for instance, GM. Bethlehem Steel, etc).

But clearly Apple is going to continue to innovate. Steve Jobs might be dead but the actual designer of the iPod, iPhone, iPad is Johnny Ive who is very much alive and 44 years also. [See, “Why AAPL will be the first trillion dollar company”]

And while bookstores are going out of business left and right, Amazon is continuing to thrive and continuing to innovate in industries they were never in before (which reminds me of Apple). I think one can put money in both these companies and never look at them again. The “never looking at them again” is the key to investment success.