Blog Category: identity and impact

Ep. 218: Debbie Millman – Identity and Impact

Ben (of Ben & Jerry’s) was in the room. He needed a logo. Debbie Millman just started her agency. She was competing against the best ad agencies in New York City. She…

Ben (of Ben & Jerry’s) was in the room. He needed a logo. Debbie Millman just started her agency. She was competing against the best ad agencies in New York City. She lost. So she moved on to Burger King. “Why do you think you lost?” “We didn’t have insurance,” Debbie said. “We didn’t have […]

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